This Client Services Agreement (“Agreement”) is entered into between Hunter Bullet (“Hunter Bullet”) and the client identified in the applicable proposal, statement of work, invoice, or signature page (“Client”). The Agreement becomes effective on the date accepted by both parties or when Client authorizes paid work, as specified in the applicable proposal.

Hunter Bullet will provide the services described in the applicable proposal or statement of work (“SOW”). Services may include search-result research, reputation audits, branded-search strategy, content strategy, asset development, publishing coordination, search-visibility work, monitoring, reporting, or related consulting. Anything not expressly included in the SOW is outside scope and may require a change order or additional fee.

Any milestones or timelines are estimates unless expressly stated to be fixed. Client delays, approval delays, third-party platform decisions, publisher response times, search-engine indexing, technical issues, or changes in scope may affect timing. Hunter Bullet will communicate material delays that are reasonably within its knowledge.

Provide accurate information, source materials, approvals, and feedback reasonably needed to perform the work.

Confirm that Client has authority to engage Hunter Bullet regarding the relevant person, brand, company, accounts, and materials.

Ensure that factual claims, biographies, credentials, testimonials, and other Client-supplied content are truthful and lawful.

Provide timely access to Client-controlled websites, profiles, domains, or accounts when included in scope, using a reasonably secure method.

Notify Hunter Bullet of material new search results, disputes, litigation, regulatory events, media developments, or other facts that could materially affect the strategy.

Fees, deposits, payment dates, currencies, taxes, recurring charges, and approved third-party expenses will be stated in the SOW or invoice. Unless otherwise stated, invoices are due on receipt. Hunter Bullet may pause work on overdue accounts after reasonable notice. Client remains responsible for approved work performed and approved non-cancellable third-party costs.

Material changes to scope, additional deliverables, expanded keyword sets, new reputation issues, new markets, emergency work, or work caused by new third-party content may require revised fees and timelines. Hunter Bullet will seek Client approval before undertaking material billable out-of-scope work.

Client acknowledges that Hunter Bullet does not control search engines, publishers, regulators, courts, review platforms, social networks, directories, or other third parties. Hunter Bullet does not guarantee removal, deletion, correction, de-indexing, suppression, a specific ranking, a specific page-one composition, traffic, leads, revenue, or a permanent result. Search results and algorithms can change during or after the engagement.

Hunter Bullet will not knowingly perform unlawful or deceptive tactics, fabricate reviews or credentials, impersonate others, obtain unauthorized access, or knowingly publish false information. Hunter Bullet may decline, suspend, or terminate requested tactics that reasonably appear unlawful, deceptive, abusive, or contrary to third-party rules. Client remains responsible for the legality and accuracy of Client-supplied instructions and content.

The work may depend on third-party hosting, domains, publishers, platforms, directories, search engines, software, freelancers, or other providers. Hunter Bullet is not responsible for third-party outages, policy changes, account actions, removals, algorithm changes, or decisions. Third-party fees are included only if the SOW expressly says so.

Where Client approval is requested, Hunter Bullet may rely on the approval as authorization to proceed. Client is responsible for reviewing facts, names, claims, links, and brand materials before approval. Minor technical or formatting changes that do not materially alter approved meaning may be made without renewed approval when reasonably necessary to implement the work.

Each party retains ownership of intellectual property it owned before the engagement. Upon full payment, Client receives the rights in final Client-specific deliverables stated in the SOW. Hunter Bullet retains ownership of its pre-existing methods, know-how, frameworks, templates, internal tools, research processes, and generalized skills. Unless the SOW says otherwise, Hunter Bullet may reuse non-confidential know-how that does not identify Client or disclose Client confidential information.

Each party will use reasonable care to protect non-public confidential information received from the other and will use it only for the engagement, except where disclosure is authorized, reasonably necessary to service providers bound by appropriate obligations, or required by law. Confidentiality does not apply to information that is public through no breach, independently developed, lawfully received from another source, or already known without restriction.

Each party will comply with privacy obligations applicable to its role. Client will not provide unnecessary sensitive personal information. Hunter Bullet may use service providers to process information as reasonably necessary to perform the services, subject to applicable privacy obligations. Hunter Bullet’s general privacy practices are described in its Privacy Policy.

Hunter Bullet will not identify Client in a public case study, testimonial, or promotional example without Client’s permission, unless the relevant information and Hunter Bullet’s involvement are already lawfully public and use is otherwise permitted. A SOW may contain different publicity terms.

Either party may terminate an ongoing engagement as stated in the SOW. If the SOW is silent, either party may terminate for a material breach that is not cured within a reasonable period after written notice. Hunter Bullet may terminate immediately for unlawful instructions, fraud, threats, abuse, non-payment after notice, or material security risk. On termination, Client will pay for work performed and approved non-cancellable costs through the termination date.

Unless the SOW states otherwise, fees for completed work and time already performed are non-refundable. Any unused prepaid amount for work not yet performed will be handled as stated in the SOW and subject to applicable law. A refund is not owed merely because a third party refuses removal, a search engine changes results, or the Client does not achieve a desired business outcome.

Except for express commitments in the SOW, services are provided without warranties of a particular search or business outcome. To the maximum extent permitted by law, neither party will be liable to the other for indirect, incidental, special, consequential, exemplary, or punitive damages, including lost profits, revenue, goodwill, opportunity, or anticipated savings. Except for amounts that cannot lawfully be limited, Client payment obligations, fraud, wilful misconduct, breach of confidentiality, or infringement/misuse of the other party’s intellectual property, Hunter Bullet’s aggregate liability arising from the engagement will not exceed the fees paid by Client to Hunter Bullet under the applicable SOW during the six months preceding the event giving rise to the claim.

To the extent permitted by law, Client will indemnify Hunter Bullet against third-party claims arising from Client-supplied materials, instructions, factual claims, account access, or actions that infringe rights, violate law, or exceed Client’s authority, except to the extent caused by Hunter Bullet’s own breach, negligence, or wilful misconduct.

Hunter Bullet is an independent contractor. Nothing in the Agreement creates a partnership, joint venture, fiduciary relationship, employment relationship, or authority for either party to bind the other, unless expressly agreed in writing.

The Agreement is governed by the laws of the Province of Ontario and the federal laws of Canada applicable there, without regard to conflict-of-law rules, except where mandatory law requires otherwise. The parties will first attempt in good faith to resolve disputes through direct discussion. Subject to non-waivable rights, unresolved disputes will be submitted to courts of competent jurisdiction in Ontario, Canada.

The Agreement, together with the SOW and incorporated policies, constitutes the parties’ agreement concerning the services and supersedes prior discussions about that scope. If the SOW conflicts with this Agreement, the SOW controls for the specific project unless it states otherwise. Amendments must be agreed in writing. Electronic signatures and electronic acceptance may be used. If a provision is unenforceable, the remaining provisions continue in effect. Failure to enforce a provision once is not a waiver of future enforcement.

Client Legal Name: ______________________________________

Client Contact: _________________________________________

Project / Statement of Work: _____________________________

Effective Date: _________________________________________

Fee / Payment Schedule: _________________________________

Hunter Bullet Representative: ____________________________

By signing below, the parties acknowledge that they have read, understood, and agree to the terms of this Client Services Agreement and the applicable Statement of Work.

Client Name: ____________________________________________

Client Signature: _______________________________________

Date: ___________________________________________________

Hunter Bullet Representative: ____________________________

Signature: ______________________________________________

Date: ___________________________________________________

This agreement is a customizable business template, not legal advice. Before using it with paying clients, have Ontario counsel review it against Hunter Bullet’s business structure, pricing model, service methods, insurance, client jurisdictions, and actual data practices.

Hunter Bullet | www.hunterbullet.com | September 21, 2026